JustWatch launches its own streaming service

The streaming guide platform now offers free ad-supported movies and paid subscriptions, aiming to fuel its advertising business.

Oct 20, 2026

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JustWatch launches its own streaming service

The streaming guide platform now offers free ad-supported movies and paid subscriptions, aiming to fuel its advertising business.

In brief

The streaming guide platform now offers free ad-supported movies and paid subscriptions, aiming to fuel its advertising business. JustWatch, which has guided viewers to films across streaming services since twenty fifteen, launched JustWatch TV today with free ad-supported content and paid tiers to drive its…

From guide to streaming service

JustWatch, which has helped people find movies across streaming services since twenty fifteen, launched its own streaming service today called JustWatch TV.

Free movies with ads and rentals

JustWatch TV offers movies free with ads, including Green Room from twenty fifteen, Locke from twenty thirteen, and Sing Sing from twenty twenty-three. The service also lets users rent other movies.

Paid subscription option available

JustWatch TV costs four dollars per month for ad-free viewing or fifty dollars for a lifetime subscription, available for a limited time. The company declined to specify how long the lifetime offer will last.

Fueling the advertising business

JustWatch Group says the streaming service will drive its advertising business by providing deeper audience data for JustWatch Media, its campaign planning service for studios and distributors across YouTube, Meta, and TikTok.

Aiming for one hundred million users

JustWatch TV has a few hundred titles across different tiers and thirty content partners including Paramount and New Regency. The company aims to reach one hundred million monthly users in the years to come.

The main idea

JustWatch, which has guided viewers to films across streaming services since twenty fifteen, launched JustWatch TV today with free ad-supported content and paid tiers to drive its advertising business.

Read the original on Ars Technica

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