From Autoweek · Natalie Neff · · 50s
Toyota Scion Returns with Kei Truck
Toyota launches Scion brand as experimental lab for tiny 25-mph utility trucks.
In brief
Toyota launches Scion brand as experimental lab for tiny 25-mph utility trucks. Toyota is reviving Scion as a test platform for small, low-speed vehicles like the KEI-01 kei truck. Originally reported by Autoweek.
Scion Brand Revival
Toyota is bringing back Scion as an experimental lab for unconventional mobility solutions.
KEI-01 Utility Truck
The KEI-01 is a 25-mph utility truck with 600-pound payload capacity and 660cc three-cylinder engine.
Right-Hand Drive Design
The KEI-01 is a right-hand-drive vehicle meeting federal low-speed vehicle requirements.
Production Timeline
Toyota plans to assemble the KEI-01 at its Indiana plant starting second half of next year.
Market Focus
Initial sales target fleet customers through Scion-authorized dealers with potential retail availability.
What it means
Toyota is reviving Scion as a test platform for small, low-speed vehicles like the KEI-01 kei truck.
