Record spending projected for midterms

The US midterms campaign is set to be the most expensive on record, with total cost projected to reach nearly twelve billion dollars according to Open Secrets.

Super PACs drive the spending surge

Most spending is driven by outside political groups known as Super Political Action Committees, or Super PACs, pouring large sums into key races ahead of election day on three November.

Nine point five billion spent so far

According to Federal Election Commission filings through mid-October, more than nine point five billion dollars had been spent in this midterms cycle, with PACs and Super PACs accounting for about five point five billion.

Elon Musk leads individual donors

Billionaire businessman Elon Musk has spent almost half a billion dollars backing Republican candidates, particularly in Texas where many of his companies are based, more than any other individual donor.

Top forty donors give record two point four billion

The top forty donors gave two point four billion dollars up until fourteen October, a record high for that point in a midterms cycle, according to the Brennan Center for Justice.

Advertising dominates campaign spending

Eleven point one five billion dollars has been spent on advertising up until the end of October, with traditional broadcast television remaining the top beneficiary of advertising expenditures.

“Traditional broadcast television remains the top beneficiary of advertising expenditures, though expenditures on digital ads continue to increase.”

Thirty percent more than last midterms

The projected total of eleven point nine billion dollars would be about thirty percent more than what was spent during the last midterm elections in twenty twenty-two.