From Billboard · Sophie Williams · · 1m 20s
Beatles' Liverpool Homecoming Plan
Apple Corps to open Beatles-themed attraction in Liverpool by 2028.
In brief
Apple Corps to open Beatles-themed attraction in Liverpool by 2028. Apple Corps will launch a new Beatles Story attraction in Liverpool city center in 2028, with tickets supporting local artists. Originally reported by Billboard.
New Liverpool Attraction
Apple Corps plans a 100,000-square-foot Beatles Story attraction opening in 2028.
Relocation Details
The attraction moves from Albert Dock to St Johns Shopping Centre opposite Liverpool Lime Street station.
Yellow Submarine Experience
A 360-degree view of Liverpool from St John’s Beacon will open in 2028.
Apple Corps Background
Apple Corps was founded by The Beatles in 1968 to manage their creative and business interests.
McCartney Statement
Paul McCartney called Liverpool 'part of who I am' and said the project 'takes me right back to that journey'.
CEO Statement
Tom Greene said Liverpool 'birthed the greatest band in history' and will have a 'world class destination'.
Cinematic Event
The Beatles: A Four-Film Cinematic Event releases in April 2028 with The Beatles Story incorporating props.
Charity Impact
Every ticket sold to The Beatles Story contributes to the Apple Corps Liverpool Trust for emerging artists.
Government Support
Liverpool City Council and UK government support the project through a partnership with Apple Corps.
The key point
Apple Corps will launch a new Beatles Story attraction in Liverpool city center in 2028, with tickets supporting local artists.
