Ticketmaster chief: venues have real choices

Ticketmaster's new global president pushes back on claims the company locks venues into exclusive deals with no alternatives.

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Sep 18, 2026

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Ticketmaster chief: venues have real choices

Ticketmaster's new global president pushes back on claims the company locks venues into exclusive deals with no alternatives.

In brief

Ticketmaster's new global president pushes back on claims the company locks venues into exclusive deals with no alternatives. Ticketmaster argues venues actively shop around and competitors bid for contracts, but the company acknowledges it needs better fan communication on controversial practices. Originally reported…

New Ticketmaster chief rejects monopoly claims

Ticketmaster global president Saumil Mehta at the 2026 Trapital Summit in LA on Sept. 15

Saumil Mehta, who took over as Ticketmaster's global president in November, says venues actively shop around for ticketing partners and competitors regularly bid for contracts.

“I would categorically reject that venues don't have choices”

Renewals show fierce competition

Mehta says he's seen many ticketing contract renewals in his first ten months, with sports teams, clubs, theaters and amphitheaters all comparing Ticketmaster against competitors on price, products and services.

“There are competitors bidding for those venues”

Exclusive contracts at heart of lawsuit

A jury found Live Nation operates an illegal monopoly by threatening to withhold concerts from venues that don't sign exclusive Ticketmaster contracts. Live Nation denies the charges.

U.K. model shows alternatives work

U.K. model shows alternatives work

In the United Kingdom, large venues use multiple ticketing companies for the same event and allocate inventory to each. Mehta says Ticketmaster is willing to operate under that model if the U.S. shifts away from exclusivity.

“I have empirical evidence that we've done it in the U.K., so it's fine”

Decades of criticism shaped perception

Mehta acknowledges Ticketmaster has inherited 40 years of decisions and narratives, both positive and negative, that have calcified into public skepticism about the company's market power.

Better fan communication is key

Mehta says Ticketmaster's biggest opportunity is improving transparency during checkout, especially on controversial practices like geo-fencing for playoff games, rather than announcing policies days before.

“We're not selling toothbrushes”

Market is competitive, Mehta insists

Trapital founder Dan Runcie and Ticketmaster global president Saumil Mehta at the 2026 Trapital Summit in LA on Sept. 15

Mehta frames Ticketmaster as operating in a free market where the company must compete daily, build better products, and earn client loyalty or lose business to rivals.

“It's a free market. It's wildly competitive”

At a glance

Ticketmaster argues venues actively shop around and competitors bid for contracts, but the company acknowledges it needs better fan communication on controversial practices.

Read the original on Billboard

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