Skydance names ad leadership after Paramount-WBD merger

Skydance has announced the leadership structure for its combined advertising business following the completion of the one hundred ten billion dollar Paramount-Warner Bros. Discovery merger.

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Skydance names ad leadership after Paramount-WBD merger

Skydance has announced the leadership structure for its combined advertising business following the completion of the one hundred ten billion dollar Paramount-Warner Bros. Discovery merger.

In brief

Skydance has announced the leadership structure for its combined advertising business following the completion of the one hundred ten billion dollar Paramount-Warner Bros. Discovery merger. Skydance announced new advertising leadership after completing its one hundred ten billion dollar merger with Paramount and…

Skydance completes merger and names ad team

Skydance

Skydance announced new leadership for its combined advertising business following completion of the one hundred ten billion dollar Paramount-Warner Bros. Discovery merger this month.

Six executives named to new roles

Jay Askinasi, Skydance's chief revenue officer for advertising, outlined the new structure. Danielle Carney heads US sales, Jill Steinhauser heads ad partnerships, Christine Hong heads revenue operations, Chris Brady heads Skydance Media Labs, Ed Romaine…

Two executives retain existing roles

Steve Ellis continues as chief operating officer for advertising, a position he has held at Paramount since two thousand twenty-two.Lee Sears continues to lead Paramount's international advertising business while executives evaluate the Warner Bros.

Askinasi outlines vision for unified team

Askinasi outlines vision for unified team

Askinasi told staff the team reflects working with clear ownership, fewer layers, and leaders close to the work.

“This team reflects how we intend to work: with clear ownership, fewer layers, and leaders who are close to the work.”

The main idea

Skydance announced new advertising leadership after completing its one hundred ten billion dollar merger with Paramount and Warner Bros. Discovery this month.

Read the original on Business Insider

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