Pepsi keeps Taco Bell as KFC switches to Coke

PepsiCo renews its Taco Bell contract through 2036, a week after the chain's sister restaurant KFC defected to Coca-Cola in the U.S.

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Oct 22, 2026

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Pepsi keeps Taco Bell as KFC switches to Coke

PepsiCo renews its Taco Bell contract through 2036, a week after the chain's sister restaurant KFC defected to Coca-Cola in the U.S.

In brief

PepsiCo renews its Taco Bell contract through 2036, a week after the chain's sister restaurant KFC defected to Coca-Cola in the U.S. PepsiCo renewed its Taco Bell beverage contract through 2036, days after KFC switched to Coca-Cola as its U.S. supplier, showing how major restaurant chains compete for soft drink…

Pepsi locks in Taco Bell through 2036

PepsiCo and Taco Bell renewed their long-running partnership on Thursday, extending their beverage supply deal through twenty thirty-six.

KFC defects to Coca-Cola in the U.S.

One week earlier, Taco Bell's sister chain KFC announced it will switch to Coca-Cola as its U.S. beverage supplier, ending a decades-long Pepsi relationship.

Pepsi's decades-old Yum Brands tie

Pepsi's decades-old Yum Brands tie

Pepsi's relationship with Taco Bell and KFC parent Yum Brands dates back to when the beverage giant owned the restaurant chains before spinning them into a separate public company in nineteen ninety-seven.

The one thing

PepsiCo renewed its Taco Bell beverage contract through 2036, days after KFC switched to Coca-Cola as its U.S. supplier, showing how major restaurant chains compete for soft drink partnerships.

Read the original on CNBC

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