From Car and Driver · Caleb Miller · · 1m 40s
Porsche's Future Plans
Porsche to launch 718 EV, more one-off specials, and possibly a new mid-engine supercar.
In brief
Porsche to launch 718 EV, more one-off specials, and possibly a new mid-engine supercar. Porsche will launch the 718 EV sports cars, a new gas-powered Macan, and more special-edition models while developing a potential mid-engine supercar architecture. Originally reported by Car and Driver.
Porsche's New Product Plans
Porsche announced plans for the next several years including new products and workforce reduction.
718 EV Launch Coming
Porsche will launch the 718 EV sports cars in 2027, available in Boxster convertible and Cayman coupe forms.
New Gas-Powered Macan
Porsche will release a new compact SUV with internal-combustion engines in 2028, offered in parallel with the current all-electric Macan.
Mid-Engine Supercar Concept
Porsche is developing a potential mid-engine supercar architecture previewed by the Mission S concept car on October 15.
Sonderwunsch Program
Porsche will increase Sonderwunsch sales sixfold, with 15 one-off projects currently underway ranging from $1.8 million to $15 million.
Porsche's Customization Strategy
Porsche aims to raise the average selling price of top-end models by 20 percent through customization programs.
Porsche's Cost Reduction Goals
Porsche plans to slash management positions by 40 percent and workforce by 25 percent while cutting development costs by 20 percent.
Porsche's Partnership with Audi
Porsche will work with Audi to develop the next-generation gas-powered Macan and reduce EV development costs.
Porsche's 911 Commitment
Porsche insists the 911 will never be electric, despite shifting focus to electric vehicles.
“the 911 will never be electric”
Porsche's Future Strategy
Porsche aims to balance electric and gas vehicles with a ratio of two gas/hybrid models for every electric model.
What it means
Porsche will launch the 718 EV sports cars, a new gas-powered Macan, and more special-edition models while developing a potential mid-engine supercar architecture.
