From Complex · · 40s
Shaq Footwear Launches Shareef Collection
Shaq's new Shareef by SHAQ sneakers debut at ComplexCon with skate-inspired designs.
In brief
Shaq's new Shareef by SHAQ sneakers debut at ComplexCon with skate-inspired designs. Shaq Footwear launched Shareef by SHAQ sneakers at ComplexCon 2026, featuring skate-inspired silhouettes with a tribute to Reef's heart surgery and Shaq's NBA championships. Originally reported by Complex.
Shaq Brand History
Shaq Footwear started with Shaquille O'Neal's goal to make affordable footwear for families.
Shareef Collection Launch
Reef O'Neal unveiled skate-inspired Shareef by SHAQ sneakers at New York Fashion Week.
Shareef Collection Details
The zip-up model features four-button shroud honoring Reef's heart surgery and Shaq's four NBA championships.
ComplexCon 2026 Launch
Shareef by SHAQ launched with 300 pairs at ComplexCon 2026 in Los Angeles.
In short
Shaq Footwear launched Shareef by SHAQ sneakers at ComplexCon 2026, featuring skate-inspired silhouettes with a tribute to Reef's heart surgery and Shaq's NBA championships.



