From Complex · · 40s
Too $hort Labels Career End Attempt
Too $hort recalls major label trying to retire him at 40 during economic collapse.
In brief
Too $hort recalls major label trying to retire him at 40 during economic collapse. Too $hort says Jive Records told him his career was over at 40 in 2006, forcing him to go independent in 2008. Originally reported by Complex.
Label's career end attempt
Too $hort says Jive Records told him his career was over at 40 in 2006.
“They put us all on the back burner so they can make all this new crossover money, this pop money”
Label's pop focus shift
Jive Records prioritized pop acts like Justin Timberlake and Britney Spears over Too $hort.
“They put us all on the back burner so they can make all this new crossover money, this pop money”
2006 contract struggle
Too $hort dropped 'Blow the Whistle' in 2006 but faced budget cuts and label abandonment.
“Them last couple years I did the Blow the Whistle album, and I did one more after that and I was out of my contract”
2008 independent move
Too $hort went independent in 2008 during economic collapse to stabilize his career.
“I was scrapping for mine. I was doing all kind of shit and a n***a figured a way out”
The headline
Too $hort says Jive Records told him his career was over at 40 in 2006, forcing him to go independent in 2008.
