From F1 On SI · · 2m
MGM Resorts Unveils Las Vegas GP Activations
MGM Resorts reveals 2026 Las Vegas Grand Prix pop-ups and activations for F1 fans.
In brief
MGM Resorts reveals 2026 Las Vegas Grand Prix pop-ups and activations for F1 fans. MGM Resorts extends its role as Las Vegas Grand Prix Founding Partner through 2030 with 2026 activations including Ferrari Boutique, Haas show cars, and Google Play auctions. Originally reported by F1 On SI.
MGM Resorts Leads F1 Las Vegas Takeover
MGM Resorts curates racing, culinary, fashion, and art activations for F1 fans annually.
“bringing together incredible sports luxury hospitality and entertainment”
2026 Las Vegas Grand Prix Activations
MGM Resorts extends Founding Partner role through 2030 with consumer brand partnerships.
“MGM is locked in for the long term with the las vegas grand prix”
Bellagio Events
Ferrari Boutique sells exclusive items daily during race week from 10 am to 7 pm.
“Ferrari's annual race-week shop will sell exclusive items and one-of-a-kind clothing items”
Bellagio Pop-Up
Paddock Journal x Lytedust Pop-Up runs November 19-22 with F1 brands and surprises.
“This retail pop-up will be hosted on the bellagio promenade with curated f1-focused brands”
Shoey Bar Returns
Shoey Bar offers live music, cocktails, and fountain water 'shoey's' through November 21.
“The annual fan-favorite shoey bar returns with live music cocktails and limited-edition shoey's”
Yellowtail Specials
Yoroniku x Shingo Gokan serves cocktail pairings at Yellowtail with $150 minimum spend.
“Tokyo's yoroniku takes over the yellowtail restaurant with cocktail pairings by shingo gokan”
Wine Tastings
Michael Mina hosts wine tastings by Silver Oak, Williams Selyem, and Quintessa.
“Each night of the grand prix weekend there will be curated wine tastings by silver oak”
Superbueno at The Vault
Superbueno brings cocktails and late-night bites to Bellagio November 19-21.
“New york's superbueno is bringing cocktails and late-night bites to the bellagio”
Harvest Prix Fixe
Harvest serves two-course race-weekend prix fixe menu with lounge cocktails.
“Harvest will serve a two-course race-weekend prix fixe menu with a lounge containing curated food and cocktails”
Aria Activations
Smooth Operator Lounge features Carlos Sainz-themed apparel and cocktails.
“The carlos sainz inspired lounge is returning for another year at proper eats in the aria”
Easy's Cocktail Lounge
Easy's offers live music and speakeasy-style VIP experience throughout race week.
“Easy's will offer fans live music and a speakeasy-style vip experience”
Google Play Auction
Google Play hosts gacha game for auction tokens and model car customization.
“Google is entering the activation list this year with a giant gacha game at iris”
Cosmopolitan Events
Haas F1 Team shows race car and memorabilia 24/7 November 16-22.
“For another year haas will have a race car and memorabilia display twenty-four seven on level two of the chelsea tower”
Live Art at Cosmopolitan
Armin Flossdorf paints live at Cosmopolitan November 18-21.
“For another year next to the haas display there will be live painting and a gallery on level two of the chelsea tower”
Boulevard Tower Art
Schin Loong sketches guests and The Bumbys provides appearance appraisals.
“Schin loong will create hand-painted sketches of guests from november twentieth through twenty-first”
Cosmopolitan Art Displays
Cosmopolitan shows race-inspired artwork and race helmets from November 9-22.
“The cosmopolitan will have race-inspired artwork and displays in its lobby from november ninth through twenty-second”
Lights Out at Momofuku
Momofuku serves four-course steakhouse menu with king crab and wagyu.
“This las vegas staple will serve a four-course steakhouse-style prix fixe menu with king crab louie”
Wicked Spoon Buffet
Wicked Spoon serves race-inspired dishes with 2-for-1 deals for locals.
“The buffet will serve dishes inspired by the race host cities on the f1 calendar”
Park MGM Events
Pepsi Flavor Circuit pairs restaurant bites with Pepsi drinks November 19-21.
“Signature bites from las vegas restaurants will be paired with pepsi drinks”
Reserve Bar Debut
Reserve Bar offers burlesque, psychic booth, and live DJs November 18-22.
“The nyc and west village staple speakeasy is making its debut with cocktails resident djs burlesque and a psychic booth”
The essence
MGM Resorts extends its role as Las Vegas Grand Prix Founding Partner through 2030 with 2026 activations including Ferrari Boutique, Haas show cars, and Google Play auctions.
