Crypto's new pitch to Wall Street

After a decade of unfulfilled promises, the crypto industry has created onchain finance: blockchain products built to compete directly with traditional finance on its own terms.

What onchain finance actually is

Onchain finance pairs blockchain's open public networks with a trusted company standing behind the product. It's the hybrid model that makes traditional firms finally pay attention.

DeFi's permissionless foundation

Decentralized finance lets anyone conduct complex financial transactions without permission, using code that operates identically for all users. It's transparent, auditable, and requires no trusted intermediary.

The trust difference

While DeFi eliminates gatekeepers entirely, onchain finance keeps only the third-party control needed to compete. This balance lets products offer blockchain benefits while meeting users' need for reassurance.

Stablecoins prove the model works

Over 300 billion dollars in stablecoins are outstanding today, with supply growing even during downturns. A regulated issuer holds reserves while the digital dollars move freely across public blockchains.

The GENIUS Act changes everything

Last year's federal stablecoin legislation regulates the businesses issuing assets while leaving the underlying networks open. This model applies to treasuries, bonds, equities, and derivatives too.

A new generation of customers

Onchain finance attracts young, global investors accustomed to markets that never close. These are the customers of tomorrow's financial giants.

Wall Street's moment of truth

Traditional firms can adopt onchain finance and build on public blockchains, or watch customers migrate to competitors who do. Regulators are writing rules to accelerate this shift.

“Wall Street has a choice. It can adopt onchain finance and build on public blockchains, or it can watch its customers move to other institutions that do.”