Why Bob Rotella is golf’s go-to psychologist

Bob Rotella’s home

Dr. Bob runs a bed breakfast and brains retreat for golfers.

Rotella’s history

Rotella started golf psychology in 1976 after meeting Sam Snead at Madison Square Garden.

Rotella’s method

He uses plain language and practical advice instead of clinical therapy.

“I’m not a therapist. I ain’t doing therapy.”

Rotella’s clients

Rory McIlroy, Justin Thomas, Ernie Els and Pat Bradley have worked with him.

Rotella’s success

His players have won 80 major championships across 50 years.

Rotella’s home

The Rotellas’ home has a golf hole in the basement and a workout area.

Rotella’s breakfast

Dr. Bob drinks Coke Zero and prefers no coffee for his morning routine.

Rotella’s clients

Brad Faxon and Pat Bradley have used Rotella’s methods to improve their games.

Rotella’s mantras

Players use simple phrases like 'trust it' and 'it’s OK to go left.'

“Pat, you’ve gone through your routine, trust it.”

Rotella’s impact

Rotella helped Rory McIlroy win his first major championship in 2025.

Rotella’s philosophy

He focuses on helping golfers believe in themselves rather than clinical therapy.

“I want them to believe in themselves, and you can’t believe in yourself if you don’t understand this stuff.”

Rotella’s clients

Players return to Rotella’s home for sessions that focus on simplicity and acceptance.

Rotella’s legacy

Rotella has helped golfers win 80 major championships over 50 years.

Rotella’s home

The Rotellas’ home has a golf hole in the basement and a workout area.

Rotella’s clients

Players use simple mantras to improve their mental game and confidence.

Rotella’s impact

Rotella’s approach has helped golfers achieve mental clarity and success.