From Inc · · 1m
Laid Off or Burned Out? Turn Expertise Into Business in 3 Steps
Layoffs or burnout? Turn your expertise into a business in 3 steps.
In brief
Layoffs or burnout? Turn your expertise into a business in 3 steps. Layoffs or burnout? Turn your expertise into a business in 3 steps. Originally reported by Inc.
Position yourself
Layoffs or burnout? Turn your expertise into a business in 3 steps.
Positioning is key
Positioning finds the clear and unique way to describe your expertise for the right buyer.
Translate experience
Convert your career skills, accomplishments, and reputation into a sellable product.
Find your niche
Identify industries, titles, responsibilities, and tools to define your unique expertise.
Choose your role
Select titles like operations consultant or fractional VP of operations for self-employment.
Market your expertise
Use positioning statements on LinkedIn, websites, and conversations to attract clients.
Connect with buyers
Address real customer needs through your unique experience and skills.
Build your business
Turn your expertise into a business by packaging it around client needs in 3 steps.
The short version
Layoffs or burnout? Turn your expertise into a business in 3 steps.
