LinkedIn launches new payment features

LinkedIn enables members to pay other members for the first time through three tools designed for solopreneurs.

“It’s the first time that members can pay other members on LinkedIn”

New tools for solopreneurs

The tools include scheduling paid coaching sessions, an audience dashboard, and a marketplace to connect creators with brands.

Product manager explains features

Dana Tom, director of product management at LinkedIn, stated the dashboard helps see audience growth, post performance, and audience analytics.

“The purpose of the dashboard is to see your audience growth, the performance of your posts, [and] go deeper into audience analytics”

Features aim to generate revenue

The new offerings help users manage content performance and bring forward opportunities to make money based on their content.

“These new offerings help you manage your content performance, and bring forward all of the different opportunities to make money”

Event in New York City

LinkedIn hosted dozens of social media stars at its offices in the Empire State Building to unveil the new features.

Prominent creators attended

Attendees included Simi Shah, Jack Appelby, Maitri Mangal, Allison Chen, Hannah Williams, Brandon Smithwrick, and the CMO of e.l.f. Beauty Oshiya Savur.

Panel discussion on journey

Candace Marie Stewart, who worked for major fashion brands before starting her own business, discussed her journey on a panel with Savur.

What happens next

LinkedIn’s new tools will help solopreneurs generate revenue and reach potential clients through direct payments and partnerships.