From Inc · · 1m 20s
Magna-Tiles Launches YouTube Cartoon for Kids
Magna-Tiles turns magnetic building sets into an animated series to boost toy sales and creative play.
In brief
Magna-Tiles turns magnetic building sets into an animated series to boost toy sales and creative play. Magna-Tiles, a top-selling magnetic building toy brand, launched a YouTube cartoon series to encourage creative play and increase toy sales among children. Originally reported by Inc.
Magna-Tiles Launches YouTube Cartoon
Magna-Tiles, a Chicago-area toy company, is launching an animated series called Magna-Tales on YouTube to encourage creative play and problem-solving among kids.
“The suburban Chicago-based maker of the popular magnetic building sets is looking to build its audience with a new animated show, Magna-Tales, an edutainment series it hopes will click with kids and encourage them to exercise creativity and problem-solving while, of course, playing with Magna-Tiles sets.”
Magna-Tiles Brand Success
Magna-Tiles ranks as the No. 1-selling magnetic sets brand in the country, sold at Target, Walmart, and other major retailers globally.
“Bolingbrook, Illinois-based Magna-Tiles ranks as the No. 1-selling magnetic sets brand in the country, according to Circana, the retail tracking service.”
Magna-Tiles Animated Series
The new show, Magna-Tales, aims to expand Magna-Tiles’s intellectual property through imaginative storytelling for children.
“The company debuted Magna-Tales in October on YouTube, where it will compete alongside Bluey, Ms. Rachel, Sesame Street, and other children’s programs.”
Magna-Tiles History
Magna-Tiles has produced rainbow-colored magnetic building tiles for nearly 30 years, positioning itself as a tool for creative play.
“Magna-Tiles has produced its rainbow-colored magnetic building tiles for nearly 30 years, positioning the brand as meaningful play that empowers kids to build whatever they can imagine and touting it as an essential tool for every child’s growing mind.”
Magna-Tiles Market Strategy
The company aims to use original characters and stories to reach more kids and sell more toys through Magna-Tiles sets.
“The new show aims to expand Magna-Tiles’s intellectual property to include a new dimension of imaginative storytelling.”
Magna-Tiles Competition
Magna-Tiles competes with popular children’s shows like Bluey and Sesame Street on YouTube to attract young audiences.
“The company debuted Magna-Tales in October on YouTube, where it will compete alongside Bluey, Ms. Rachel, Sesame Street, and other children’s programs.”
Magna-Tiles Toy Sales
Magna-Tiles has sold millions of sets in over 80 countries worldwide, expanding into thematic sets and figures.
“After selling millions of sets in more than 80 countries around the globe, it has branched out into more thematic sets and figures.”
Magna-Tiles Future Plans
Magna-Tiles plans to use the animated series to increase toy sales and creative play among children through its magnetic building sets.
“The company debuted Magna-Tales in October on YouTube, where it will compete alongside Bluey, Ms. Rachel, Sesame Street, and other children’s programs.”
The one thing
Magna-Tiles, a top-selling magnetic building toy brand, launched a YouTube cartoon series to encourage creative play and increase toy sales among children.



