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Salvador Tourism Congress Sets 2027 Priorities
Salvador's tourism body finalizes 10 priorities to boost visitor experience and economic growth by 2027.
In brief
Salvador's tourism body finalizes 10 priorities to boost visitor experience and economic growth by 2027. Salvador's tourism chamber sets 10 priorities to improve services, connectivity, and sustainability for 2027. Originally reported by Infobae.
Tourism Congress Concludes
Salvador's tourism chamber closed its annual congress with 10 priorities for 2027 tourism agenda.
Key Challenge Identified
Tourism minister Morena Valdez emphasized improving communication and coordination within the tourism chain.
10 Priorities Defined
The priorities include talent development, service quality, destination diversification, international market promotion, financing access, direct sales, production linkages, accessibility, environmental sustainability, and public-private coordination.
2026 Visitor Projections
Tourism ministry projects 4.2 million international visitors and $3.600 million in foreign currency earnings by end of 2026.
2030 Tourism Target
The ministry aims for five million international visitors by 2030 through specialized destinations like volcanoes, waterfalls, and archaeological sites.
Implementation Timeline
CASATUR will finalize the 10 priorities by end of November and present them officially on December 1.
Next Steps
The tourism sector will focus on connecting transportation, accommodation, food, tours, and guides to improve visitor experiences.
The big picture
Salvador's tourism chamber sets 10 priorities to improve services, connectivity, and sustainability for 2027.
