From Motor1 · Adrian Padeanu · · 1m 10s
Lincoln Targets Fewer Than 300 U.S. Dealerships by 2027
Lincoln plans to cut U.S. dealerships below 300 by 2027, boosting profitability despite falling sales.
In brief
Lincoln plans to cut U.S. dealerships below 300 by 2027, boosting profitability despite falling sales. Lincoln aims to reduce U.S. dealerships to under 300 by 2027 to improve profitability amid declining sales. Originally reported by Motor1.
Lincoln's Dealership Strategy
Lincoln has reduced U.S. dealerships from 797 in 2019 to 387 currently, targeting fewer than 300 by 2027.
Profitability Improves
Remaining Lincoln dealerships are expected to deliver their third-best year for profitability in 2026.
Throughput Doubled
Lincoln's remaining dealerships have doubled their vehicle sales throughput since 2023.
Separate Showrooms
Lincoln has separated dealerships from Ford stores since 2018 to create dedicated luxury facilities.
Sales Decline
Lincoln's U.S. sales fell 12 percent in the first nine months of 2026 due to the Corsair crossover discontinuation.
Corsair Return Plan
Lincoln plans to reintroduce the Corsair crossover for the 2027 model year, importing it from China.
2029 SUV Development
Lincoln is developing a rugged SUV based on the Ford Bronco for 2029, targeting $70,000 with off-road capabilities.
The takeaway
Lincoln aims to reduce U.S. dealerships to under 300 by 2027 to improve profitability amid declining sales.
