From Music Ally · Joe Sparrow · · 40s
Spotify Launches Tech Division, Rogan Re-signs for $250m
Spotify creates enterprise tech division while re-signing Joe Rogan for $250m deal.
In brief
Spotify creates enterprise tech division while re-signing Joe Rogan for $250m deal. Spotify launched its enterprise technology division and renewed its contract with Joe Rogan for a reported $250m deal. Originally reported by Music Ally.
Spotify's new tech division
Spotify launched its enterprise technology division to become the R&D operating system connecting all its products.
“becoming the R&D operating system … being the connective tissue that makes everything work together”
Rogan re-signs for $250m
Spotify renewed its contract with Joe Rogan for a reported $250m deal after he became the most-listened-to podcast on Spotify in English speaking markets.
Rogan's podcast influence shifts
Recent videos criticizing the "Rogansphere" went viral, sparking more podcast episodes about Rogan, a win-win for Spotify.
The big picture
Spotify launched its enterprise technology division and renewed its contract with Joe Rogan for a reported $250m deal.
