Music Business Worldwide

Pandora Users Drop as SiriusXM Revenue Rises

Pandora’s monthly users fell 2.75m YoY while SiriusXM’s revenue share jumped to $726m.

10 cards · 1m 30s · tap to begin

From · · 1m 30s

Pandora Users Drop as SiriusXM Revenue Rises

Pandora’s monthly users fell 2.75m YoY while SiriusXM’s revenue share jumped to $726m.

In brief

Pandora’s monthly users fell 2.75m YoY while SiriusXM’s revenue share jumped to $726m. Pandora’s monthly active users dropped 2.75 million year-over-year in Q3 2026, as SiriusXM’s revenue share and royalty costs rose to $726 million. Originally reported by Music Business Worldwide.

Pandora user base shrinks

Pandora’s monthly active user base fell 2.75 million year-over-year in Q3 2026.

Q3 user count drops 6.6%

The streaming service had 38.81 million monthly active users at the end of September, down 6.6% from 41.56 million a year earlier.

Self-pay subscribers fall

Self-pay subscribers fall

Self-pay subscribers across Pandora Plus and Pandora Premium totaled 5.51 million at the end of Q3, down 177,000 YoY.

Ad-supported hours drop 10%

Ad-supported listener hours on Pandora dropped 10% YoY to 2.25 billion in the quarter.

SiriusXM revenue dips

SiriusXM’s consolidated revenues slipped from USD $2.159 billion in Q3 2025 to $2.153 billion.

Equipment revenue falls 16%

The company blamed the dip mainly on a 16% YoY fall in equipment revenue, which it attributed to rising memory component costs.

Net income rises 7%

SiriusXM’s net income for the quarter rose 7% YoY to $317 million.

Revenue share jumps to $726m

Its revenue share and royalty costs increased by $5 million YoY to $726 million.

Pandora and Off-platform revenue falls

Revenue share and royalties at the Pandora and Off-platform segment fell 1% YoY to $334 million.

Pandora subscription prices rise

Pandora raised its subscription prices, with Premium now costing $11.99 a month, up from $10.99.

What it means

Pandora’s monthly active users dropped 2.75 million year-over-year in Q3 2026, as SiriusXM’s revenue share and royalty costs rose to $726 million.

Read the original on Music Business Worldwide

React

Sign in to react and comment.

Comments (0)

Life is short. Keep it sweet. Respect others' opinions and be kind!

    Recommended next

    More decks on pandora and related topics.