From Music Business Worldwide · · 1m 20s
Warner Music Group Unifies Sync Teams Under Ron Broitman
Warner Music Group unifies recorded music and publishing sync teams under Ron Broitman to streamline global licensing.
In brief
Warner Music Group unifies recorded music and publishing sync teams under Ron Broitman to streamline global licensing. Warner Music Group unifies its recorded music and publishing sync operations under Ron Broitman to accelerate client clearances and expand opportunities for artists. Originally reported by Music…
Warner Music Group Unifies Sync Teams
Warner Music Group combines recorded music and publishing sync operations into one global organization.
“THIS CHANGE ESTABLISHES ONE CREATIVE STRATEGY, ONE COMMERCIAL BUSINESS CONVERSATION, ONE CLEARANCE AND ONE ADMIN PATH FOR ALL WMG SYNC RIGHTS GLOBALLY”
Ron Broitman Leads New Structure
Ron Broitman, promoted to President, Global Sync, will lead the unified teams worldwide.
Tom Corson Reports to Broitman
Tom Corson, Warner Records COO, will report to Broitman and oversee strategic oversight of the group.
Guy Moot Has Strategic Oversight
Guy Moot, Warner Chappell Music Chair & CEO, will also have strategic oversight of the unified group.
One Strategy for All Rights
The change creates one creative strategy, one commercial business conversation, one clearance and one admin path for all WMG sync rights globally.
“one creative strategy, one commercial business conversation, one clearance and one admin path for all WMG sync rights globally”
Streamlined Clearances Accelerate Wins
Streamlined clearances will speed up client turnaround times and expand pitching reach across WMG’s global roster.
Broitman’s Experience
Broitman previously led WMG’s recorded music sync teams and has placed music in Super Bowl and Stranger Things trailers.
Led Zeppelin Placement
WMG’s sync team recently placed Led Zeppelin’s Stairway to Heaven in Greta Gerwig’s Narnia film trailer.
The headline
Warner Music Group unifies its recorded music and publishing sync operations under Ron Broitman to accelerate client clearances and expand opportunities for artists.
