From Nationalclubgolfer · Max Mcvittie · · 40s
Sound of driver matters more than you think
Srixon product manager says driver sound affects performance more than you realize.
In brief
Srixon product manager says driver sound affects performance more than you realize. Srixon product manager Joe Miller explains driver sound impacts golf performance more than distance or looks. Originally reported by Nationalclubgolfer.
Driver sound matters

Srixon product manager Joe Miller says driver sound affects performance more than you think.
“I think you always have to think of ball speed, getting it absolutely to the USGA and R&A velocity limits”
Sound order matters
Miller says golfers consider distance first, then looks, then sound when buying a driver.
“I think distance is always the first thing with a driver, then it’s the looks, and then it’s the sound”
Sound control
Srixon fine-tunes driver sound using rib structures and internal design for crisp, controlled sound.
“Yes, there was a lot of consideration (in the Srixon ZXi RKT line-up), and that can be done internally, effectively from rib structures and where they’re positioned”
Sound impact

Miller says driver sound can make or destroy a round, making it emotionally significant.
“It’s probably the club where there’s the most emotion in the whole set. It can either make or destroy the round”
The one thing
Srixon product manager Joe Miller explains driver sound impacts golf performance more than distance or looks.





