From Nikkei Asia · · 40s
Oppo targets premium smartphone sales growth in Europe
Oppo aims to double European premium smartphone sales by 2027 amid component shortages.
In brief
Oppo aims to double European premium smartphone sales by 2027 amid component shortages. Oppo plans to double high-end smartphone sales in Europe by 2027 to counter component shortages. Originally reported by Nikkei Asia.
Oppo's premium strategy
China's leading smartphone maker Oppo aims to double high-end smartphone sales in Europe by 2027.
Component shortage impact
Global smartphone industry faces component shortages and high prices as volumes drop.
Find X10 series features
New Find X10 series smartphones feature Hasselblad lenses launched at Oct 21 event in Mallorca.
In short
Oppo plans to double high-end smartphone sales in Europe by 2027 to counter component shortages.
