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New Blood CEO: Shut Down Studio, Not Sell Out

New Blood CEO says studio will close after 20 years, not sell to avoid boomer shooter identity.

Nov 4, 2026

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New Blood CEO: Shut Down Studio, Not Sell Out

New Blood CEO says studio will close after 20 years, not sell to avoid boomer shooter identity.

In brief

New Blood CEO says studio will close after 20 years, not sell to avoid boomer shooter identity. New Blood CEO claims the studio will shut down after 20 years rather than sell to maintain independence as a boomer shooter game developer. Originally reported by PC Gamer.

New Blood CEO

New Blood CEO says studio will close after 20 years rather than sell to maintain independence.

“In 20 years, we're done. I'm gonna say goodbye, shut it down”

Studio's Future

New Blood studio will shut down after 20 years to avoid selling out as a boomer shooter.

Boomer Shooter Identity

Boomer Shooter Identity

New Blood is known for boomer shooter games targeting older players.

CEO's Statement

CEO wants studio to have a happy ending and go out on its terms.

“I want us to have a happy ending. I want us to go out on our terms”

Studio History

New Blood has been developing games for 20 years without selling out.

Game Genre

Game Genre

New Blood focuses on first-person shooter games for older audiences.

Market Position

New Blood is a niche studio in the competitive FPS market.

Studio Closure

New Blood will shut down after 20 years to avoid selling out to larger companies.

CEO's Motivation

CEO prioritizes studio independence over financial gain from sales.

Game Development

New Blood has developed games for older players since its founding.

Market Strategy

New Blood targets older players with boomer shooter games.

Studio Decision

New Blood will shut down after 20 years to maintain independence.

Game Identity

New Blood is defined by its boomer shooter game identity.

Final Action

New Blood will shut down after 20 years to avoid selling out.

At a glance

New Blood CEO claims the studio will shut down after 20 years rather than sell to maintain independence as a boomer shooter game developer.

Read the original on PC Gamer

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