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Cetera Buys SFI Group for $200m

Cetera Financial Group acquires Minneapolis wealth firm SFI Group, keeping clients and staff while expanding Minnesota presence.

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Nov 7, 2026

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Cetera Buys SFI Group for $200m

Cetera Financial Group acquires Minneapolis wealth firm SFI Group, keeping clients and staff while expanding Minnesota presence.

In brief

Cetera Financial Group acquires Minneapolis wealth firm SFI Group, keeping clients and staff while expanding Minnesota presence. Cetera Financial Group acquired The SFI Group, a $200m Minneapolis wealth management firm, to maintain client relationships and establish a Minnesota office. Originally reported by Pulse 2.0.

Cetera Acquires SFI Group

Cetera Financial Group acquires The SFI Group, a Minneapolis-based wealth management practice overseeing $200 million in assets.

Sonnenfeld Joins Cetera Planning Partners

Founder Terry Sonnenfeld and his wife Tracy join Cetera Planning Partners with two support professionals.

SFI Group Continues Operations

The SFI Group’s Minneapolis office remains open during transition to Cetera Planning Partners.

Client Continuity Focus

Sonnenfeld has built relationships with families spanning three generations since 1992.

Cetera Expansion in Minnesota

Cetera Planning Partners gains a physical presence in Minnesota for wealth management clients.

What to remember

Cetera Financial Group acquired The SFI Group, a $200m Minneapolis wealth management firm, to maintain client relationships and establish a Minnesota office.

Read the original on Pulse 2.0

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