From Pymnts · PYMNTS · · 1m 10s
Costco Wins Younger Shoppers With Delivery Partnerships
Costco’s new delivery partnerships attract younger shoppers through fast same-day options.
In brief
Costco’s new delivery partnerships attract younger shoppers through fast same-day options. Costco’s third-party same-day delivery partnerships draw younger customers by offering delivery in under an hour via DoorDash, Instacart, and Uber Eats. Originally reported by Pymnts.
Costco Expands Delivery Partnerships
Costco highlighted its expansion of third-party same-day delivery channels in the United States during its quarterly earnings call.
Younger Shoppers Benefit From Fast Delivery
CEO Ron Vachris said younger customers use the delivery service for its immediacy, preferring it over traditional store visits.
Delivery Partnerships Offer Hourly Service
Costco products are delivered in as fast as an hour through DoorDash, Instacart, and Uber Eats, according to CEO Ron Vachris.
Partnerships Expand Across U.S. States
DoorDash added Costco to its U.S. Marketplace on Sept. 17, while Uber Eats expanded to 47 U.S. states on Sept. 16.
Delivery Complements Store Visits
Costco’s delivery business is incremental, with customers using it for fill-in shopping between regular store visits.
Youthful Member Base Grows
Members using these new marketplaces are significantly younger than Costco’s overall member base, Vachris said.
The key point
Costco’s third-party same-day delivery partnerships draw younger customers by offering delivery in under an hour via DoorDash, Instacart, and Uber Eats.
