Intuit Acquires Sequence for B2B Revenue Management
Intuit buys Sequence to boost AI-powered revenue management for mid-market businesses.
In brief
Intuit buys Sequence to boost AI-powered revenue management for mid-market businesses. Intuit acquired Sequence, a Series A revenue management company, to add AI-driven pricing and billing tools for mid-market businesses. Originally reported by Pymnts.
Intuit Announces Sequence Acquisition
Intuit plans to acquire Series A revenue management company Sequence to add new revenue management capabilities to its financial intelligence system.
Sequence Provides AI Revenue Tools
Sequence offers a platform to replace spreadsheets and manual billing workflows for pricing, billing, and collecting on complex revenue models.
Intuit's AI-Driven ERP Expansion
Intuit aims to extend its Enterprise Suite into B2B software and professional services using Sequence's AI revenue management capabilities.
Sequence CEO on AI Integration
Sequence co-founder and CEO Riya Grover said the deal combines AI agents with finance teams to automate revenue recognition workflows.
Mid-Market Revenue Gap Challenge
Research shows 85% of large firms use payment guarantees versus 47% of mid-market companies, highlighting a revenue management gap.
The key point
Intuit acquired Sequence, a Series A revenue management company, to add AI-driven pricing and billing tools for mid-market businesses.
