From Robb Report · Tori Latham · · 1m 20s
A Ballet Dancer Sold This $12 Million Mansion
A new Clyde Hill build hit the market with a home tour danced by a principal from Pacific Northwest Ballet.
In brief
A new Clyde Hill build hit the market with a home tour danced by a principal from Pacific Northwest Ballet. When a listing needs to stand out, the tour itself can be the product, not just the house. Originally reported by Robb Report.
Just outside Bellevue
A newly built home in Clyde Hill, Washington has come to market with $12 million asking and views of a private lake.
Five bedrooms, 8,400 square feet
The modern residence spreads across 8,400 square feet with five bedrooms, including a primary suite built for the view.
Designed by Metrica Architects
Metrica Architects handled the design, giving the house a clean modern shape rather than the usual Pacific Northwest lodge look.
Indoor outdoor living
A roof deck and a full outdoor kitchen extend the living space past the walls, which matters in a house sold on its lake views.
The tour was choreographed
Jonathan Batista, the first Black principal dancer with Pacific Northwest Ballet, leaps and pirouettes through the rooms in the listing's debut video.
“Batista leaps and pirouettes through the modern 8,400-square-foot residence”
A pitch aimed at creatives
It is an odd way to show a house. That is the point, and it may pull in exactly the kind of buyer the area attracts.
“It's an unusual way to present a home, but perhaps it will attract creatives in the area.”
The bottom line
When a listing needs to stand out, the tour itself can be the product, not just the house.
