From Robb Report · Sara Vilkomerson · · 30s
Negroni Season Never Ended
A 2010 essay about an alcoholic boyfriend inspired a drink trend that persists.
In brief
A 2010 essay about an alcoholic boyfriend inspired a drink trend that persists. Sara Vilkomerson's 2010 essay on an alcoholic boyfriend started a long-running negroni drinking trend. Originally reported by Robb Report.
2010 Essay
Sara Vilkomerson wrote a personal essay in 2010 about an alcoholic boyfriend for the Awl.
“I wrote "Negroni Season," a personal essay about an alcoholic boyfriend, as part of an ongoing series for the Awl called "The Worst Boyfriend in the World."”
Anonymized Name
She used the pseudonym Evelyn Everlady to protect her private boyfriend from seeing the essay.
“I penned it under the name Evelyn Everlady because I didn’t want the Boyfriend, a terribly private and vaguely vindictive person, to see it.”
Drink Trend
The essay sparked a long-running negroni drinking trend that continues today.
“I Started Negroni Season. It Never Really Ended.”
In short
Sara Vilkomerson's 2010 essay on an alcoholic boyfriend started a long-running negroni drinking trend.
