From Robb Report · Bryan Hood · · 1m 10s
Porsche’s New Head of Design on Bringing the Mission S to Life
Porsche’s Tobias Sühlmann designs Mission S supercar to blend heritage with modern performance.
In brief
Porsche’s Tobias Sühlmann designs Mission S supercar to blend heritage with modern performance. Porsche’s new head of design Tobias Sühlmann created the Mission S concept to bridge the brand’s legacy and future supercar ambitions. Originally reported by Robb Report.
Porsche’s New Head of Design
Tobias Sühlmann joined Porsche as vice president of style after designing McLaren’s Solus GT.
“Michael Leiters called me one Saturday night and said he can imagine that there is a mid-engine concept car that sits above a 911”
Mission S Concept Preview
The Mission S concept previews Porsche’s next supercar, a mid-engine model with 911-inspired design elements.
“You need to turn [a challenge] around into an opportunity”
Design Philosophy
Sühlmann says Porsche design must be authentic, consequent, and timeless with every detail serving a purpose.
“every single element of the car’s design serves a distinct purpose”
Interior Focus
The cabin features minimal screens, physical controls, and a retractable MagSafe smartphone stand for Apple CarPlay.
“You have an interior that is so clean and so simple that you can focus on driving”
Design Legacy
Sühlmann’s experience spans McLaren, Volkswagen, and Bentley with a focus on mid-engine and family vehicles.
“I have designed a lot of mid-engine cars, but I also designed cars like the Passat or Touareg as well”
Next Steps
Sühlmann will oversee Porsche’s entire lineup including SUVs and future supercars after his first major project.
“The Mission S is a preview of the automaker’s next supercar”
What’s Next
Porsche fans can expect the Mission S to become a production model after Sühlmann’s design vision is realized.
The essence
Porsche’s new head of design Tobias Sühlmann created the Mission S concept to bridge the brand’s legacy and future supercar ambitions.
