John Lovell's Vintage Rugby Collection

John Lovell's 46-year rugby memorabilia collection spans from 1983 to the 1995 World Cup.

Nov 10, 2026

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John Lovell's Vintage Rugby Collection

John Lovell's 46-year rugby memorabilia collection spans from 1983 to the 1995 World Cup.

In brief

John Lovell's 46-year rugby memorabilia collection spans from 1983 to the 1995 World Cup. John Lovell collected vintage rugby programmes and memorabilia over 46 years, starting with a 1983 Scotland v Wales match. Originally reported by Rugby World.

John Lovell's Collection

John Lovell's Collection

John Lovell has collected rugby programmes and memorabilia for 46 years.

1983 Scotland v Wales Match

A programme and matching ticket for the 1983 Five Nations match between Scotland and Wales

John Lovell bought his first rugby programme at a 1983 Scotland v Wales match.

First Programme Purchase

A programme from the 1973 New Zealand v Barbarians match, featuring annotations from a fan

John Lovell bought his first programme for 50p after a drunk Welshman gave him money for a leek.

Early Collection Methods

Vintage programmes from Five Nations matches, along with back issues of Rugby World

John Lovell collected programmes from games he attended and through unsolicited requests.

1970s Focus

John Lovell sits with a selection of programmes from his collection

John Lovell's collection emphasizes programmes from the 1970s, including most of Wales' home games.

1995 World Cup Final

John Lovell acquired a 1995 World Cup final programme for £70.

1973 Barbarians v New Zealand

John Lovell has a programme from the 1973 Barbarians v New Zealand match with fan annotations.

1970s Programme Value

John Lovell paid £75 for a 1972 Llanelli v Swansea programme with ticket.

1995 South Africa Comeback

John Lovell collected programmes from South Africa's 1995 World Cup return games.

1983 Scotland v Wales Programme

John Lovell values his 1983 Scotland v Wales programme as the start of his collection.

Sentimental Value

John Lovell collects programmes for sentimental value, not financial worth.

1978 Wales v France

John Lovell has a programme from the 1978 Wales v France Five Nations match.

1973 Programme Annotations

John Lovell's 1973 programme has notes about the game, including Gerald Davies not playing.

Rugby Programme Design

Rugby programmes from the 1960s had gothic designs and ads for Super Kings cigarettes.

1983 Programme Significance

John Lovell's 1983 Scotland v Wales programme is his most cherished item.

What it means

John Lovell collected vintage rugby programmes and memorabilia over 46 years, starting with a 1983 Scotland v Wales match.

Read the original on Rugby World

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