Meta's Muse AI calls US businesses

Muse AI calls US businesses

Meta's Muse AI agent can now place outbound phone calls to US businesses for paying subscribers.

Feature launched November 12

TechCrunch and Engadget reported Muse's calling feature launched on November 12 for paying subscribers.

Muse launched September 8

Muse launched on September 8 with limited testing starting mid-month.

Alexandr Wang's pitch

Chief AI Officer Alexandr Wang said Muse can handle calls for insurance, cable, DMV, and dinner reservations.

“muse can make phone calls for you! let muse take care of all those calls you don't want to make. insurance? cable? DMV? dinner res?”

Paid plans start at $20

Paid plans start at $20 a month for 500 million tokens a week and $100 a month for 3 billion tokens.

Human concierge option

Meta tested a human concierge option that succeeds 95% to 98% of the time but was pulled back for now.

Businesses hang up

Many businesses hang up when they realize they're talking to an AI agent.

Muse user count

Meta says Muse has passed 10 million users but calling isn't in the free tier.