From TIME · · 1m 30s
Cristina Etcheberry's payments platform scales across Latin America
The Toku co-founder raised the largest Series A for a woman-led startup in the region and is expanding with AI-powered debt collection.
In brief
The Toku co-founder raised the largest Series A for a woman-led startup in the region and is expanding with AI-powered debt collection. Cristina Etcheberry's Toku platform processes eight billion dollars annually for over five hundred Latin American businesses and raised forty-eight million dollars in Series A…
Toku handles billions in Latin American payments
Cristina Etcheberry co-founded Toku in 2020 to help businesses collect recurring payments. The platform processes about eight billion dollars annually for more than five hundred corporate customers.
Major companies rely on Toku's system
Toku's customers include Chevrolet and major insurers like Zurich and MetLife. The platform aims to free businesses from chasing missed bills and matching payment records across disconnected banking systems.
Etcheberry moves fast, expanding to Mexico City

The Santiago, Chile native decided Toku would enter Mexico City and decamped there less than a week after making that decision, demonstrating her rapid approach to business growth.
Record funding for woman-led startup in region
In twenty twenty-five, Toku raised forty-eight million dollars in a Series A, the largest ever for a woman-led startup in the region. Etcheberry has big plans for the platform's future.
AI agent chases payments and arranges repayment plans
In March, Toku launched an AI agent that chases payments over WhatsApp, email, or voice and can also arrange repayment plans. The company says this has reduced unrecoverable debts by up to half.
“reduced unrecoverable debts by up to half”
The takeaway
Cristina Etcheberry's Toku platform processes eight billion dollars annually for over five hundred Latin American businesses and raised forty-eight million dollars in Series A funding.




