Platforms initially rejected the ads

The Hollywood Reporter reported Friday that TikTok, Meta, YouTube, and X had all refused to run paid ads promoting the trailer for director Alex Gibney's documentary about Elon Musk.

Meta says it was an error

When TechCrunch reached out to Meta on Saturday, a spokesperson said the rejection was a mistake and the ads are being restored to the platform.

“This was an error and the ads are being restored.”

YouTube clears the ad after review

YouTube posted an update Saturday saying the trailer was always available on the platform. When submitted as an ad, it was temporarily restricted but has now been cleared to run.

Political content was the stated reason

Meta, TikTok, and YouTube reportedly rejected the ad for political content, which the platforms have various restrictions on. It is unclear how a documentary trailer counts as campaign advertising.

Musk owns X and opposes the film

X's rejection is unsurprising. Musk, who owns the social media platform, recently posted that Dogshit is worth more respect than Gibney, referring to the documentary's director.

“Dogshit is worth more respect than Gibney.”

The film has strong critical reviews

Gibney's documentary premiered at the Venice International Film Festival earlier this month and has received almost universally positive reviews. It currently has a one hundred percent fresh rating on Rotten Tomatoes.

The film examines Musk's life and career

The nearly four-hour documentary is a revealing look at Musk's tech career, his alliance with President Donald Trump, and his personal life, with interview subjects including ex-wife Justine Musk and former right-wing influencer Ashley St. Clair.

U.S. theatrical release set for October ninth

The film is set for theatrical release in the United States on October ninth through distributor Bleecker Street, which had appealed the platform rejections.