From The Economic Times · ET Online · · 1m
Airtel adds Apple services to Rs 999 family plans
Airtel bundles iCloud+, Apple TV, and Apple Arcade with Rs 999 family postpaid plans to boost digital value.
In brief
Airtel bundles iCloud+, Apple TV, and Apple Arcade with Rs 999 family postpaid plans to boost digital value. Airtel enhances family postpaid plans with Apple's cloud storage, streaming, and gaming services for Rs 999 and above. Originally reported by The Economic Times.
New Apple bundle launches
Bharti Airtel bundles iCloud+, Apple TV, and Apple Arcade with Rs 999 family postpaid plans.
“At Airtel, we are constantly looking at ways to make our customers’ lives simpler while creating more differentiated value through our propositions.”
What's included
Customers get cloud storage, streaming movies and series, and ad-free games through the bundle.
Plan details
The Rs 999 plan offers three connections, unlimited data, and entertainment subscriptions.
Why this matters
Airtel aims to combine connectivity, entertainment, and digital services under one plan for families.
Premiumisation strategy
Airtel recently removed lower-cost prepaid plans to push customers toward higher-value postpaid bundles.
Customer benefits
The bundle helps families manage digital needs with one plan, reducing data exhaustion and recharges.
In short
Airtel enhances family postpaid plans with Apple's cloud storage, streaming, and gaming services for Rs 999 and above.
