From The Hollywood Reporter · Gary Baum · · 30s
Non-Alcoholic Drink Pairings Rise in L.A. Restaurants
L.A. restaurants boost nonalcoholic drink pairings with higher prices and creative menus.
In brief
L.A. restaurants boost nonalcoholic drink pairings with higher prices and creative menus. L.A. restaurants are increasing nonalcoholic drink pairings and prices through creative menus. Originally reported by The Hollywood Reporter.
Nonalcoholic Pairings
Kim Stodel, bar director at three-Michelin-starred Providence, creates nonalcoholic pairings for abalone dishes.
“I have a suspicion that adding this burnt aroma will accentuate things, taking it over the edge in the way I’m hoping”
Growing Trend
Providence has been around for two decades, but Stodel only developed nonalcoholic pairings in the past two years.
Market Expansion
Stodel says the nonalcoholic category is exploding, with restaurants still exploring this growing market.
“The NA category is exploding”
In short
L.A. restaurants are increasing nonalcoholic drink pairings and prices through creative menus.
