NASCAR and IndyCar aim for Formula One-style global growth

NASCAR and IndyCar target international races to boost global popularity like Formula One.

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Oct 11, 2026

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NASCAR and IndyCar aim for Formula One-style global growth

NASCAR and IndyCar target international races to boost global popularity like Formula One.

In brief

NASCAR and IndyCar target international races to boost global popularity like Formula One. NASCAR and IndyCar plan overseas races to mirror Formula One's international expansion strategy. Originally reported by The Japan Times.

NASCAR and IndyCar seek global races

NASCAR and IndyCar aim to add overseas races like Formula One to boost international popularity.

IndyCar targets Barcelona

IndyCar is focusing on Barcelona, a city not on Formula One’s 2027 calendar.

NASCAR explores Mexico and Canada

NASCAR explores Mexico and Canada

NASCAR has been in talks with potential partners in Mexico and Canada.

F1 revenue growth

Formula One’s revenue is projected to gain 9% to $4.2 billion this year, nearly double from five years ago.

NASCAR revenue in 2024

NASCAR’s revenue was $1.7 billion in 2024, according to court filings.

NASCAR CEO wants European races

NASCAR CEO wants European races

NASCAR CEO Steve O’Donnell said adding European races is the next move for expansion.

Historian supports European expansion

A motorsports historian says Europe would be the next big step for American racing leagues.

IndyCar’s past expansion attempts

IndyCar tried to add Mexico City to its 2026 schedule but faced timing conflicts with the World Cup.

The key point

NASCAR and IndyCar plan overseas races to mirror Formula One's international expansion strategy.

Read the original on The Japan Times

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