From The Verge · Emma Roth · · 1m 10s
Apple is building a screenless fitness tracker
Apple is developing a Whoop-like wearable band that could launch in 2028 if the company moves forward with the project.
In brief
Apple is developing a Whoop-like wearable band that could launch in 2028 if the company moves forward with the project. Apple is exploring a screenless fitness tracker similar to Whoop, though it's still in early development and years away from potential release. Originally reported by The Verge.
Apple's secret fitness band
Apple is developing a screenless fitness tracker similar to Whoop, featuring a thin fabric band with a sensor-equipped computing module, according to Bloomberg.
Still years away from launch
The device is in an early stage of development and likely wouldn't arrive before 2028 if Apple decides to release it.
Whoop's proven formula
Whoop's bands offer over 14 days of battery life and are designed to be worn continuously, with medical-grade variants that include an EKG feature.
Apple already copying Whoop
Apple has already added several Whoop features to the Apple Watch Series 12, including continuous heart rate tracking and a readiness score in its Health app.
Readiness scoring goes mainstream
Apple's Health app now features a readiness score used by Fitbit, Oura, and Whoop, designed to tell users how prepared they are to exercise based on multiple factors.
The essence
Apple is exploring a screenless fitness tracker similar to Whoop, though it's still in early development and years away from potential release.
