Braze Shares Jump After Salesforce Deal

Salesforce's $5.66 billion acquisition of Braze boosts shares 51.7%.

Oct 21, 2026

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Braze Shares Jump After Salesforce Deal

Salesforce's $5.66 billion acquisition of Braze boosts shares 51.7%.

In brief

Salesforce's $5.66 billion acquisition of Braze boosts shares 51.7%. Salesforce agreed to buy Braze for $5.66 billion, lifting Braze shares 51.7%. Originally reported by TokenPost.

Braze Shares Jump

A smartphone stands between two converging aluminum panels. / TokenPost.ai

Braze shares jumped 51.7% Tuesday after Salesforce agreed to acquire the customer engagement software company for cash in a transaction valued at about $5.66 billion in enterprise value.

Acquisition Details

Braze closed at $45.57 on Oct.20, compared with $30.04 a day earlier.Under the merger agreement, holders of Braze Class A shares would receive $47.50 per share in cash, about 58.1% above the Oct.19 closing price.

Next Steps

The transaction still requires a vote by Braze shareholders and regulatory approvals. The companies expect it to close in Salesforce’s fiscal 2028.

What matters most

Salesforce agreed to buy Braze for $5.66 billion, lifting Braze shares 51.7%.

Read the original on TokenPost

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