From Vanity Fair · José Criales-Unzueta · · 2m
Warby Parker and Gentle Monster Launch Smart Glasses
Warby Parker and Gentle Monster launch smart glasses with Google and Samsung, sparking privacy debates and celebrity co-signs.
In brief
Warby Parker and Gentle Monster launch smart glasses with Google and Samsung, sparking privacy debates and celebrity co-signs. Warby Parker and Gentle Monster launched smart glasses with Google and Samsung, but privacy concerns and celebrity co-signs remain unresolved. Originally reported by Vanity Fair.
Smart Glasses Launch
Warby Parker and Gentle Monster launched intelligent eyewear lines with Google and Samsung, distinct from Meta's smart glasses.
Celebrity Co-Signs
Alex Consani, Joaquin Phoenix, and Anok Yai attended Gentle Monster's launch event, while Warby Parker hosted a Vogue literary activation.
Meta's Smart Glasses
Meta launched smart glasses in June with Kylie Jenner and Timothée Chalamet, facing privacy concerns and security guard disputes.
Snap's AR Glasses
Snap introduced augmented-reality glasses in September, featuring Kaia Gerber and Jack Harlow in Steven Meisel's campaign.
Iron Man Connection
Robert Downey Jr. starred in Snap's Iron Man-style videos, while Phoenix appeared in Gentle Monster's campaign referencing his role in Her.
Privacy Concerns
Smart glasses facilitate photo-taking without consent, raising privacy issues as seen in Meta's security guard disputes.
Balenciaga Leadership
Martine Rose took over from Pierpaolo Piccioli at Balenciaga, becoming the first official hire under Luca de Meo's Kering strategy.
ReconKering Strategy
Kering's CEO Luca de Meo introduced 'ReconKering' to reduce reliance on creative directors, with four out of five designers set to be women.
Le City Bag Anniversary
Balenciaga celebrated the 25th anniversary of its Le City bag with Damien Hirst painting 25 bags and Nicole Richie leading the campaign.
Met Gala Exhibition
The Met announced a replacement exhibition for John Galliano's show, focusing on everyday clothing like jeans and T-shirts.
Maybelline Slogan Update
Maybelline updated its slogan to 'Maybe. We’re born with it. Maybe. It’s Maybelline' for inclusivity and DEI marketing.
Jensen Huang's Leaked Image
Jensen Huang was falsely depicted in a Hedi Slimane jacket by AI, debunked by SynthID as an edited image from June 2026.
The big picture
Warby Parker and Gentle Monster launched smart glasses with Google and Samsung, but privacy concerns and celebrity co-signs remain unresolved.
