From Variety · Steven J. Horowitz · · 1m 10s
Drake turns FOMO into a surreal film
Drake premiered an hourlong visual project packed with new clips, guests and songs tied to his latest albums.
In brief
Drake premiered an hourlong visual project packed with new clips, guests and songs tied to his latest albums. Drake is using FOMO as a sprawling visual rollout for recent music, with Toronto-shot scenes and a crowded guest list. Originally reported by Variety.
Drake debuts FOMO
Drake premiered “Fear of Missing Out” on Tuesday night, framing it as an hourlong run of videos, scenes and new music.
“Fear of Missing Out”
A crowded cast
The film features Sexyy Red, Winnie Harlow, Lena the Plug, Don Toliver and Drake’s mother, Sandi Graham.
Not so short
Drake had teased the project as a “not so short film.” The finished livestream matched that setup with a full hour of material.
“not so short film”
Recent albums fuel it
Clips are set to songs from Drake’s recent albums “Maid of Honour” and “Habibti,” tying the film to his latest music cycle.
“Maid of Honour”
Shot across the year
The visuals were captured throughout the year in Toronto and beyond, giving the film a loose, roaming feel.
“his native Toronto and beyond”
Five directors shaped it
Theo Skudra, Liam Macrae, Jake Schreier, Zong Li and Glenn Michael directed the project as a surreal mix of Drake visuals.
What to remember
Drake is using FOMO as a sprawling visual rollout for recent music, with Toronto-shot scenes and a crowded guest list.
