From Variety · Naman Ramachandran · · 1m
Japanese drama 'Vivant' makes streaming history across Asia
TBS's 'Vivant' becomes the first Japanese show to top regional streaming charts, drawing 15.6 million viewers in August.
In brief
TBS's 'Vivant' becomes the first Japanese show to top regional streaming charts, drawing 15.6 million viewers in August. 'Vivant' proved Japanese dramas can dominate Asia-wide streaming, pulling 15.6 million viewers across the region in August 2026. Originally reported by Variety.
First Japanese drama tops Asia
TBS's 'Vivant' became the first Japanese show to lead ampd Analytics' regional streaming chart, outdrawing every other title across Asia last month.
15.6 million viewers in August
The drama pulled in 15.6 million unique viewers regionwide in August, excluding China and India from the count.
Japan drove nearly all viewership
Of the 15.6 million total viewers, 15.1 million watched from Japan alone, showing the show's massive domestic appeal.
Quarter of Japan's streaming audience
The 15.1 million Japanese viewers represent a quarter of the 61.4 million viewers ampd tracks across all Japanese video on demand platforms.
Second season launched in July
'Vivant' returned for its second season in July as part of TBS's Sunday Theater programming slot before topping August charts.
At a glance
'Vivant' proved Japanese dramas can dominate Asia-wide streaming, pulling 15.6 million viewers across the region in August 2026.
