From Variety · Jennifer Maas · · 50s
Movie Theaters Add NYT Games to Pre-Show
New York Times Games launches interactive pre-show experiences in movie theaters nationwide by Thanksgiving.
In brief
New York Times Games launches interactive pre-show experiences in movie theaters nationwide by Thanksgiving. Movie theaters will feature NYT Games' Wordle and Spelling Bee in pre-show areas starting this fall. Originally reported by Variety.
New York Times Games
The New York Times Games offers interactive word games like Wordle and Spelling Bee.
Partnership with Screenvision
NYT Games and Screenvision partner to add interactive pre-show experiences to movie theaters.
Rollout Timeline
The pre-show experience will begin rolling out nationwide by Thanksgiving.
First-Time Collaboration
This marks the first time NYT Games brings an interactive play-along experience into movie theaters.
Content Refresh
NYT Games and Screenvision plan to refresh pre-show Games content regularly and experiment with additional formats.
What to remember
Movie theaters will feature NYT Games' Wordle and Spelling Bee in pre-show areas starting this fall.
