From Variety · Cynthia Littleton · · 40s
NBC's Live Musical Return
NBC revives live musicals with 'The Sound of Music' and 'Hair' for TV.
In brief
NBC revives live musicals with 'The Sound of Music' and 'Hair' for TV. NBC's centennial retrospective includes live musicals like 'The Sound of Music' and 'Hair' to boost TV ratings. Originally reported by Variety.
NBC's Centennial Plan
NBC launched a centennial retrospective to revive live musicals after struggling under GE ownership in 2011.
Historic TV Musical
NBC aired 'The Sound of Music' live in 1955 with Mary Martin, a landmark for Broadway on television.
2026 Live Musical Return
NBC's 2026 revival of 'Hair' and 'The Sound of Music' aims to boost ratings for its centennial celebration.
The bottom line
NBC's centennial retrospective includes live musicals like 'The Sound of Music' and 'Hair' to boost TV ratings.
