# AEG Presents Acquires Auguri Productions

> AEG Presents buys French artist development firm Auguri to boost European growth.
- Title: AEG Presents Acquires Auguri Productions | Shortify
- Summary: AEG Presents buys French artist development firm Auguri to boost European growth. AEG Presents acquired Auguri Productions, a Paris-based artist development…
- Keywords: aeg presents, auguri productions, charles bensmaine, france, music business, artist development, stromae, angele, david guetta, music, business, AEG
- Source: Music Business Worldwide — https://musicbusinessworldwide.com/aeg-presents-acquires-auguri-productions-which-has-worked-with-stromae-angele-and-david-guetta
- Published: 2026-10-15T17:24:44+00:00
- Read time: 1 min
- Topics: aeg presents, auguri productions, charles bensmaine, france, music business, artist development, stromae, angele, david guetta, music, business
## AEG Presents acquires Auguri
AEG Presents has acquired Auguri Productions, the Paris-based artist development and concert production company co-founded by Charles Bensmaine.
## Deal marks growth step in France
The deal, announced today (October 15), marks 'the next step' in AEG Presents' growth plans in France, according to the company.
## Financial terms undisclosed
Financial terms of the Auguri acquisition were not disclosed.
## Auguri's history
Bensmaine is President of Auguri, which was established in 1995 under the name Olympic Tour.
## Fimalac stake in 2011
French holding company Fimalac took a 40% stake in Auguri in 2011.
## Rivaj Group connection
Auguri later operated within Fimalac Entertainment, the live entertainment arm that investment firm Trévise Participations acquired from Fimalac in September 2025 and renamed Rivaj Group.
## Artists worked with
Artists named in the announcement include Stromae, Angèle, Louane, Julien Doré, David Guetta, Dominique A, Philippe Katerine, -M-, Gazo, Sofiane Pamart, Tiakola, Gaël Faye, Vanessa Paradis, Thomas Dutronc, Yodelice, and Jain.
## New development opportunities
The deal will open up new development opportunities for Auguri's artists, 'helping connect local talent with global audiences.'
## Adam Wilkes statement
Adam Wilkes, AEG Presents Europe and Asia-Pacific, said France has an extraordinary depth of artistry and a generation of artists with real international potential.
## Key takeaway

AEG Presents acquired Auguri Productions, a Paris-based artist development company co-founded by Charles Bensmaine, to strengthen its presence in the French music market.