# Airtel adds Apple services to Rs 999 family plans

> Airtel bundles iCloud+, Apple TV, and Apple Arcade with Rs 999 family postpaid plans to boost digital value.
- Title: Airtel adds Apple services to Rs 999 family plans | Shortify
- Summary: Airtel bundles iCloud+, Apple TV, and Apple Arcade with Rs 999 family postpaid plans to boost digital value. Airtel enhances family postpaid plans with…
- Keywords: airtel, icloudplus, apple tv, apple arcade, family postpaid, rs 999, bharti airtel, telecom premiumisation, cloud storage, streaming services, gaming services, postpaid plans
- Source: The Economic Times — https://economictimes.indiatimes.com/industry/telecom/airtel-boosts-rs-999-postpaid-plans-with-apple-icloud-tv-and-arcade-bundles/articleshow/134403812.cms
- Author: ET Online
- Published: 2026-09-22T05:59:00+00:00
- Read time: 1 min
- Topics: airtel, icloudplus, apple tv, apple arcade, family postpaid, rs 999, bharti airtel, telecom premiumisation, cloud storage, streaming services, gaming services, postpaid plans
## New Apple bundle launches
Bharti Airtel bundles iCloud+, Apple TV, and Apple Arcade with Rs 999 family postpaid plans.

> At Airtel, we are constantly looking at ways to make our customers’ lives simpler while creating more differentiated value through our propositions.
## What's included
Customers get cloud storage, streaming movies and series, and ad-free games through the bundle.
## Plan details
The Rs 999 plan offers three connections, unlimited data, and entertainment subscriptions.
## Why this matters
Airtel aims to combine connectivity, entertainment, and digital services under one plan for families.
## Premiumisation strategy
Airtel recently removed lower-cost prepaid plans to push customers toward higher-value postpaid bundles.
## Customer benefits
The bundle helps families manage digital needs with one plan, reducing data exhaustion and recharges.
## Key takeaway

Airtel enhances family postpaid plans with Apple's cloud storage, streaming, and gaming services for Rs 999 and above.