# Amazon Targets Google Walmart With Product Catalog Plan

> Amazon aims to catalog every product online to draw shoppers away from Google and Walmart.
- Title: Amazon Targets Google Walmart With Product Catalog Plan
- Summary: Amazon aims to catalog every product online to draw shoppers away from Google and Walmart.
- Keywords: amazon, google, walmart, product catalog, ecommerce, world product graph, shop direct, Pymnts
- Source: Pymnts — https://pymnts.com/commerce/ecommerce/2026/amazon-targets-google-walmart-with-plan-catalog-every-product-online
- Author: PYMNTS
- Published: 2026-11-13T20:34:43+00:00
- Read time: 1 min
- Topics: amazon, google, walmart, product catalog, ecommerce, world product graph, shop direct, business, finance
## Amazon's World Product Graph Plan
Amazon plans to offer shoppers data about virtually every item available anywhere.
## World Product Graph Details
The initiative will secure product data through brand contributions and website crawling.
## Amazon's Stated Goal
Amazon aims to draw shoppers away from Google, Walmart and other e-commerce sites.
## Internal Document Date
The internal document mentions a release date of October 1, 2027.
## Key takeaway

Amazon plans to create a product catalog for all items online to compete with Google and Walmart's e-commerce services.