# Angelyne put her face in the sky over Los Angeles > The billboard queen made a fashion house burn its handbags, then launched drone advertising with 300 lights above the 101. - Title: Angelyne put her face in the sky over Los Angeles | Shortify - Summary: The billboard queen made a fashion house burn its handbags, then launched drone advertising with 300 lights above the 101. Angelyne treats her own image as… - Keywords: angelyne, los angeles, advertising, drones, celebrity, put, face, sky, Los, Angeles, The Hollywood Reporter - Source: The Hollywood Reporter — https://hollywoodreporter.com/lifestyle/style/angelyne-billboard-drone-sky-marc-jacobs-1236697607 - Author: Seth Abramovitch - Published: 2026-09-11T17:44:49+00:00 - Read time: 3 min - Topics: angelyne, los angeles, advertising, drones, celebrity ## Four decades of control Angelyne has spent 40 years putting her image exactly where she wants it, on billboards she paid for and approved. Nothing about the persona is accidental. ## A handbag crossed the line Marc Jacobs released a city-themed bag featuring a busty blond caricature that looked a lot like her. Nobody asked her first. ## She lawyered up Her attorney contacted the label and got her paid, plus merchandise. She won't say the number, only that she isn't supposed to. > My attorney contacted them and they paid me. ## A glitch in the system She says Jacobs later told her lawyer he loved her and blamed a hired designer who took liberties with the bag. ## They burned the stock The bag quietly disappeared from the website in January and the company never explained why. Angelyne says the leftovers were destroyed. > They had to burn everything. ## A one-woman licensing desk Ask how she guards the persona and she recites the paperwork: trademarked name, copyrighted music, art, billboards and screenplays. > My name is trademarked. ## The actual occasion Lunch was called to launch SkyAd, Kevin Prince's venture turning formations of lit drones into temporary billboards you rent by the night. ## Skeletor set a record Prince's parent company stages studio drone shows, including a Masters of the Universe display that hung Skeletor over L.A. and broke a brightness record. ## The obvious first face Looking for someone to launch drone advertising, Prince picked the woman who made a career out of buying billboard space for herself. > We must partner with the original L.A. iconic billboard queen! ## Three hundred drones, fifteen minutes In July her face and a phone number hovered beside the 101 while the crew shut down an overpass. She showed up in a pink Corvette and drivers honked. ## Fifty voicemails and one joke Callers welcomed her to the new century. She claims Prince paid her a million dollars, he denies it instantly, and the number becomes lunch's running gag. ## The strawberry sauce order At a Hollywood Denny's she requests cheesecake plus a big bowl of nothing but strawberry sauce, then adds ice cubes and eats it like gazpacho. > I eat strange. ## She directs everything Prince spent nearly a year on details with her and her longtime collaborator Scott Hennig. Do not call Hennig her artistic director. > I direct everything. He supplies what I want. ## Heroine Pink is proprietary She has owned 12 Corvettes and is down to four, each repainted at a North Hollywood body shop in a secret mix of hot pink, metallic pigment and glitter. ## Honorary mayor, unlimited parking Spotting the car in traffic counts as good luck in L.A. She has a key to West Hollywood and says it lets her park anywhere. Even a red curb? No comment. > I don't want to talk about it. ## Her own version of the story She rejects the 2017 investigation into her past and the Peacock series it inspired. Her self-produced film, a fantasy pseudo-document, is nearly finished. > When you see my movie, you'll see who I really am. ## She took the heat first No doll, no Walk of Fame star, no clothing line. Famous for being famous was an insult when she started, and she thinks today's phone-made personalities are not icons. > I'm not a publicity whore. I'm seriously specific. ## Key takeaway Angelyne treats her own image as intellectual property, and four decades of policing it is exactly why brands still pay to borrow her face.