# Apple's Ives: Siri AI Could Boost Services Revenue

> Apple's Siri AI integration may drive 15%+ of services revenue through smart home products.
- Title: Apple's Ives: Siri AI Could Boost Services Revenue · Pymnts
- Summary: Apple's Siri AI integration may drive 15%+ of services revenue through smart home products. Apple's Siri AI features in new smart home products could…
- Keywords: apple, siri, services revenue, smart home, ai integration, apple homeview, apple tv 4k, homepod mini 2, apple home collection, server-side ai, business, finance
- Source: Pymnts — https://pymnts.com/news/artificial-intelligence/2026/apples-ives-says-siri-ai-integration-could-drive-services-revenue
- Author: PYMNTS
- Published: 2026-10-14T01:36:46+00:00
- Read time: 1 min
- Topics: apple, siri, services revenue, smart home, ai integration, apple homeview, apple tv 4k, homepod mini 2, apple home collection, server-side ai, business, finance
## Apple Unveils Smart Home Products
Apple introduced smart home accessories including HomeView, TV 4K, HomePod mini 2, and Home Collection.
## Ives Predicts AI Revenue Boost
Dan Ives says Siri AI could drive 15%+ of services revenue through paid features within years.
## Apple's AI Strategy
Apple aims to use smart home devices and Siri AI to compete with amazon and google in ai category.
## New CEO Focuses on AI
John Ternus, Apple's new CEO, plans faster product launches and experimentation for ai competition.
## Key takeaway

Apple's Siri AI features in new smart home products could generate 15%+ of services revenue within years.