# Automakers That Should Join NASCAR Cup Series

> Foreign automakers could boost NASCAR Cup Series with brand recognition and racing history.
- Title: Automakers That Should Join NASCAR Cup Series · Jalopnik
- Summary: Foreign automakers could boost NASCAR Cup Series with brand recognition and racing history. Readers suggest Rover, Jaguar, Alfa Romeo, and other foreign…
- Keywords: nascar cup series, rover, jaguar, alfa romeo, mercedes benz, porsche, bmw, honda, nissan, byd, tata, cars
- Source: Jalopnik — https://jalopnik.com/2289360/these-automakers-should-join-nascar-cup-series-reader-answers
- Author: Ryan Erik King
- Published: 2026-10-19T14:25:00+00:00
- Read time: 1 min
- Topics: nascar cup series, rover, jaguar, alfa romeo, mercedes benz, porsche, bmw, honda, nissan, byd, tata, cars
## NASCAR Cup Series
NASCAR remains synonymous with coast-to-coast racing and blue-collar Americana despite rising ticket prices and fragmented broadcast deals.
## Reader Responses
Readers suggested foreign automakers like Rover, Jaguar, Alfa Romeo, and Mercedes-Benz would fit NASCAR's racing culture and marketing needs.
## Rover
Rover is a zombie brand that could leverage JLR's Jaguar as electric luxury and Rover as V8-powered alternative with American V8 history.
## Jaguar
Jaguar's new car offers significant advertising space for NASCAR marketing.
## Alfa Romeo
Alfa Romeo's Giulia sedan is already used in motorsport and would aesthetically fit on NASCAR tracks.
## Mercedes-Benz
Mercedes-Benz, built in Alabama, could mesh with Next Gen cars and use silver and black livery for NASCAR racing.
## Other Suggestions
Readers proposed Porsche, BMW, Honda, Nissan, BYD, and Tata as potential brands to join NASCAR Cup Series.
## Key takeaway

Readers suggest Rover, Jaguar, Alfa Romeo, and other foreign brands would fit NASCAR's racing culture and marketing needs.